THE 40/40 CLUB

Opened on December 30, 2007 by business mogul Jay-Z, the 40/40 Club - an All-American ultra sports bar and lounge - has quickly become a staple on the Las Vegas Strip. "I wanted to create a sports environment that would be home to all," said Jay-Z. "Most importantly, I wanted to build a place where all cultures and sports fans could be together."

Located at The Palazzo, the facility hosts an elite environment that serves as a mecca to sports and entertainment. The $20 million venue features an interior that consists of 24kt gold and platinum floors, as well as 85- flat screen TVs that can be viewed club-wide. The décor of 40/40 is a mix of memorabilia from this country's greatest games coupled with sophistication. Lush purples and charcoal glazing adorn the walls while rich slate imported from South America makes up the flooring, bars and tabletops. The 40/40’s 1500 pillows were designed by owner Juan Perez’s aunt and were handcrafted in her home in Washington Heights, NY. Autographed jerseys given by various famous players hang from all points of the lounge along with other legendary jerseys, such as Michael Jordan's number 23 and Lawrence Taylor's number 56. "Memorabilia Hallway" connects the main floor to the private rooms and also houses game used jerseys, balls, bats and other sporting equipment. "We tried to create a place that would be favorable to both men and women," said owner Juan Perez. "We've found it – a combination of a sports and an upscale hip lounge."

The 40/40 Club is named after one of baseball's most prestigious feats: hitting 40 home runs and stealing 40 bases in a single season. It serves as a benchmark for power and speed. Only Barry Bonds (1996), Alex Rodriguez (1998), Jose Canseco (1988) and the newest member, Alfonso Soriano (2006), can claim to be part of this select club. In honor of their achievements, their four jerseys grace a special area of the lounge. "When we were thinking of a name, we wanted something exclusive -- baseball’s 40/40 Club is as exclusive as it gets," Jay-Z added.

Executive Chef John Hilton has created a menu that is sure to please both the sports fan and the casual diner. Guests will be enticed by the Latin-Soul lounge food, with menu selections like "The Picnic" (fried deviled eggs and southern-fried chicken sticks, with signature 40/40 sauce), mouth-watering skewers, and a variety of tasty mini treats including burgers, tacos, and pizzas. The 40/40 Club is open seven days a week from 4:00PM - 4:00 AM. All major credit cards accepted, except for American Express.